Blog

January 9, 2023

Sixty percent of Americans drink coffee daily (that’s more than the number of people who drink water). For some people, coffee is a ritual to get a little morning jolt. And for others, it’s an entirely immersive experience, which is why coffee brands are pulling out all the stops to offer the best coffee packaging bags that will grab consumers attention.

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December 6, 2022

Packaging suppliers operate most profitably on long product runs rather than short runs that require frequent pauses to set up for the following order. It’s never in the brand’s best interest to discard obsolete packaging or keep printed packaging in inventory for too long.

November 21, 2022

To say that first impressions matter is an understatement when 70% of shoppers form their opinion about a product based on its branding and packaging. Which means that strategically developing a product’s packaging and labeling not only tips a customer into trying your product for the first time, it can lead them to develop loyalty.

November 10, 2022

Sports nutrition, beauty, and health brands have adapted their products and packaging to fit more seamlessly into the active lifestyle of the consumer, supporting the shift to living a better, healthier life. Find out how powder pouch packaging is transforming health-focused companies.

October 19, 2022

Environmentally-conscious consumers were projected to spend around $150 billion on sustainable products last year. However, the steady growth of sustainability-friendly products and green packaging clearly indicates that going green isn’t a trend — it’s a business need.

September 27, 2022

Coffee connoisseurs go to extensive lengths to obtain and enjoy some of the most distinctive coffees in the world. For coffee manufacturers, packaging your beans and grounds requires a specialized design and production process that can significantly impact your brand experience.

September 8, 2022

Whether you’re launching a new product or revamping an existing product, one of the most important aspects of your market strategy will be your product packaging choices. Designing and developing your product packaging has implications not just for branding and marketing but also for aspects like shipping, logistics, regulatory, and retail strategy.

August 30, 2022

While, on average, American households own more dogs than cats, there are some unique trends among cat owners that food and treat manufacturers can capitalize on. Find out how your packaging can help your cat food and treat products stand out.

July 19, 2022

To compete as a pet food brand, owners have to juggle lead times, shelf life, holding quantities, category resets, and life span for both distribution and retail. It’s a very short time to make a sales splash, so having attractive pet food packaging is even more critical in helping influence consumers.

July 13, 2022

Sports nutrition, beauty, and health brands have adapted their products and packaging to fit more seamlessly into an active lifestyle of the consumer, supporting the shift to living a better, healthier life. Find out how powder pouch packaging is transforming health-focused companies.

June 23, 2022

For coffee lovers out there, the trend of choosing smaller, more artisanal coffee options may have been facilitated by supply chain issues and new, local companies emerging on the scene. Part of the influence in the boom of coffee companies has been the periodically empty grocery store shelves.

June 12, 2022

60-70% of those surveyed said they are willing to pay for greener options and are searching for packaging partners who offer more recycled, recyclable, and fiber options available to them. We provide our customers with sustainable product solutions that help build their brands. By doing so, we make the biggest impact.

May 26, 2022

We’ve rounded up some of the top trends in nutraceutical packaging for 2022 to help develop your brand’s competitive advantage. Consulting a Belmark packaging expert can help you ensure that any requirements are met and that you’re set up with the right solution.

May 2, 2022

Holiday shopping last season was estimated to reach a record $207 billion in the US alone. Up 10% of prior year’s spending. Here are some valuable considerations to help you better plan and execute your holiday packaging and promotions to succeed during the holiday season.

May 1, 2022

Whether depicting your history, mission, or values (or all of the above), an expertly designed wine bottle labels can convey valuable information to your consumer shopper in a memorable way. Belmark’s embellishments and TRIDENT MAX printing can create any unique wine label idea into reality.

April 26, 2022

60-70% of those surveyed said they are willing to pay for greener options and are searching for packaging partners who offer more recycled, recyclable, and fiber options available to them. We provide our customers with sustainable product solutions that help build their brands. By doing so, we make the biggest impact.

April 10, 2022

Convenience. Freshness. Sustainability. Visual appeal. Today’s consumers are looking for products that check a value wish list. Belmark’s industry experience and a wide variety of product packaging options can support any size company!

April 4, 2022

To compete as a pet food brand, owners have to juggle lead times, shelf life, holding quantities, category resets, and life span for both distribution and retail. It’s a very short time to make a sales splash, so having attractive pet food packaging is even more critical in helping influence consumers.

March 27, 2022

The craft beverage industry continues to pivot, with companies frequently revisiting their production decisions to adjust to the next “new normal.” Here are five trends in craft beverage packaging to help you evaluate where your brand sits today and where it can evolve tomorrow.

March 25, 2022

It’s set to be another dynamic year for the wine industry. As consumers continue to adjust to changing economic times (and supply chain issues), the opportunity for new brands to find their way into shopping carts has opened up the market in new and exciting ways.

March 19, 2022

While many brands and companies focus on marketing tactics as part of their promotional efforts, one crucial area often overlooked is the importance of a product’s label. A marketing label is often the first impression that can sway a customer to stop and take another look or pick it up.

March 18, 2022

To compete as a pet food brand, owners have to juggle lead times, shelf life, holding quantities, category resets, and life span for both distribution and retail. It’s a very short time to make a sales splash, so having attractive pet food packaging is even more critical in helping influence consumers.

March 14, 2022

The craft beverage industry continues to pivot, with companies frequently revisiting their production decisions to adjust to the next “new normal.” Here are five trends in craft beverage packaging to help you evaluate where your brand sits today and where it can evolve tomorrow.

March 2, 2022

Much like the craft brewery industry, coffee labels and packaging are now heavily driven by the growth in popularity of small and mid-sized roasters. Therefore, choosing the right coffee packaging type for your specific product is crucial to ensuring the taste and quality are protected and hit the spot every time.

February 28, 2022

For coffee lovers out there, the trend of choosing smaller, more artisanal coffee options may have been facilitated by supply chain issues and new, local companies emerging on the scene. Part of the influence in the boom of coffee companies has been the periodically empty grocery store shelves.

February 23, 2022

The best meals start with the freshest ingredients, when it comes to fruit and vegetable packaging, freshness is a black or white result for grocery store shoppers. The proper packaging solution can mean a customer putting your products in their cart or leaving your product in the produce aisle.

February 14, 2022

We’ve rounded up some of the top trends in nutraceutical packaging for 2022 to help develop your brand’s competitive advantage. Consulting a Belmark packaging expert can help you ensure that any requirements are met and that you’re set up with the right solution.

February 7, 2022

Whether depicting your history, mission, or values (or all of the above), an expertly designed wine bottle labels can convey valuable information to your consumer shopper in a memorable way. Belmark’s embellishments and TRIDENT MAX printing can create any unique wine label idea into reality.

February 1, 2022

The move to sustainable and eco-friendly packaging has been a long-term culture shift across various industries, particularly food and beverage. Explore why choosing eco-friendly packaging is so important to consumers and how to improve your brand’s green footprint with packaging.

January 25, 2022

Choosing the right product packaging solution can make the difference between suffering preventable damages and losses or striking gold with consumers as they decide to pick up your product from the shelf.

January 20, 2022

Sports nutrition, beauty, and health brands have adapted their products and packaging to fit more seamlessly into an active lifestyle of the consumer, supporting the shift to living a better, healthier life. Find out how powder pouch packaging is transforming health-focused companies.

January 14, 2022

When you think of some of your favorite companies and products, surely one of—if not the first—things that comes to mind is its brand color. Choosing the right printing and packaging solution to accurately convey your brand colors is a critical piece of your marketing and branding strategy.

January 3, 2022

Investing the time, effort, and resources to develop a product doesn’t abruptly end after being created. At the end of the production line, it has to be packaged and shipped in a way that makes it easily recognizable and desirable to your end customers.

December 20, 2021

While many brands and companies focus on marketing tactics as part of their promotional efforts, one crucial area often overlooked is the importance of a product’s label. A marketing label is often the first impression that can sway a customer to stop and take another look or pick it up.

December 16, 2021

You may have specific considerations to meet when it comes to the labeling and packaging of nutraceutical products. Consulting a Belmark packaging expert can help you ensure that any requirements are met and that you’re set up with the right solution.

August 25, 2021

By customizing the shrink sleeves of cans, you can offer shoppers a genuinely eye-catching way to spot and connect with your brand. Instead of printing directly on the can, the design is printed onto flexible film sleeves, that are conformed completely to the shape of the container.

May 28, 2021

The American beer industry evolved from the centuries-old European tradition of creating simple, four-ingredient beers. But in the past three decades, a new generation of upstarts and innovators has turned that model on its head, rejecting the mass-market lite-beer aesthetic and embracing new brewing techniques, new flavors and boutique, small-batch approaches.

April 28, 2021

Seizing the spirit of holiday cheer is a valuable opportunity for companies to develop customer relationships. Brands often carve out memorable seasonal campaigns to inspire giving (and receiving). And the use of specific marketing, promotions, and holiday packaging can stimulate a sense of urgency and scarcity.

March 26, 2021

Sustainability-friendly products and green packaging clearly indicated that going green isn’t a trend — it’s a business need. Among all the aspects of environmentally-friendly packaging, most consumers (64%) report recyclability as the most important.

January 17, 2021

While sustainability messaging is critical to winning over shoppers, ensuring that your brand is packaged in an environmentally-conscious way is crucial to walking the “green packaging” talk. Learn more about Belmark’s environmentally-friendly solutions.