You’ve probably experienced it: pastries going stale right after you purchased them, berries growing mold in just a few days, lettuce going bad before the “best by” date. If you have, you’re not alone — keeping foods fresh for extended periods of time is a top challenge at every stage of the supply chain, including consumers.

Peel and reseal packaging delivers many values to the consumer: It tells your story through look, feel and function, protecting and preserving your product while bringing your brand front and center every time your package is opened.

We ask a lot of product packaging—especially when it comes to produce. Packaging is the first encounter with your brand and the first opportunity to grab a customer’s attention.