How a Minnesota craft brewery transformed its beer packaging to drive retail business and achieve new sustainability goals.
Increased Flexibility, Increased Sales
Castle Danger, a craft brewery on the North Shore of Lake Superior in Minnesota, aimed to reduce the environmental impact of its beer packaging while also supporting its expanding retail business with more diverse product offerings. Cartons were the ideal solution—but executing the perfect package design for a range of packaging, as business shifted, while navigating supply-chain shortages in a pandemic, seemed like a daunting task.
With help from Belmark, Castle Danger transitioned to folding cartons across its retail product line. By taking advantage of Belmark’s short lead times and no minimum orders, Castle Danger is able to package seasonal beers fast, without being burdened with excess inventory. And, it’s proud to extend its sustainable practices to packaging and to incorporate sustainability into its brand story.
“The Belmark team is always looking forward. If they see an opportunity to make something better, they act on it. They value our partnership, and genuinely care about our business. That's really important to us.”
See how Belmark's sustainable packaging helped this craft brewer bring more beer to market.